Wholesale Men's Backpack

The $17.21 billion backpack industry comprises men's, women's, and kids' backpacks—and the men's backpack category is the second most popular category—making it a profitable category to tap into.

This presents a wonderful opportunity to generate high profits for wholesalers and retailers in the backpack market if they choose the hot-selling products in this category.

Segmentation of Men’s Backpack Market

The men's backpack category can be segmented:

By Purpose & Type

The backpacks serve different purposes, and there are different types of backpacks available in the market to cater to them, including:

Work Bags
Sports And Recreation Bags
Travel Bags
Others

However, as a wholesale/retail business operating in this category, you should select your products wisely and watch out for high-performing products in every category to generate a high profit.

Research shows that work bags have performed better than other backpack types and had the largest share of the backpack market in 2021.

This means that you should have work bags in stock, which include:

Everyday/basic shoulder bags
Rucksacks
Anti-theft backpacks
Laptop backpacks
Duffel backpacks
Tote backpacks
Drawstring backpacks
Etc.

Moreover, a report by Fortune Business Insights reveals that alongside work backpacks, travel backpacks are expected to dominate the market during the forecast period (2022-2027) and grow with the fastest CAGR of 3.4%.

This growth is driven by most travelers' increased usage of backpacks and the growing popularity of camping and recreational activities among men.

So, you should stock up on travel, sports, and recreation backpacks like:

TSA-friendly backpacks
Wheeled backpacks
Hydration backpacks
Biking gear backpacks
Hiking backpacks, etc.

By Material

The men's backpack market is further segmented by the type of material used to manufacture the backpacks.

Some common materials include:

Cotton
Leather
Nylon
Canvas
Others (Polythene, polyester, etc.)

However, the nylon segment held the largest share of the backpack market in 2021, and it is estimated to have a high CAGR during 2022-2027.

The rise in demand for nylon-made backpacks drives this growth as it is one of the most durable materials, which can withstand wear and tear without damage.

In addition to that, backpacks made of nylon are lightweight and waterproof, so their use among travelers and trekkers has increased significantly.

Next up, cotton is the second most demanded material to be used in manufacturing backpacks, and the cotton segment is estimated to grow with a CAGR of 4.1% during the forecast period 2022-2027.

Cotton is the preference of buyers making eco-friendly and sustainable choices in their lives, and bags made of cotton are eco-friendly, economical, reusable, and biodegradable and promote sustainability.

This is why you should have backpacks made of nylon and cotton readily available alongside other materials to get better traction in the market.

By Distribution Channel

Buyers are purchasing men's backpacks from different online and offline distribution channels, including:

Specialist Retailers
Factory Outlets
Online Websites
Online Marketplaces
Departmental Stores

However, it should be noted that the growing trend of electronic retailing (E-tailing) is expected to create substantial opportunities in the sports backpack market by:

Increasing your sales
Expanding your presence globally.

Several companies have reached a wider customer base through social media and listed their sports backpack products in numerous marketplaces.

And you should do the same to attract the maximum number of sales from your online and offline stores.

Common Mistakes That Need to Be Avoided

One of the main reasons businesses prefer buying products in bulk is that it allows them to save costs due to lower cost-per-unit.

But always running after lower costs can harm your business if you don't keep into account certain factors like:

Supplier Reliability
Product Quality

An industry analysis by Data Bridge Market Research reveals that the expansion of the backpack industry can be hindered because of an increase in the production of counterfeit products and their illegal sale.

These counterfeit products are available easily in the market at lower costs, anticipating businesses to buy these products to save costs.

But you should steer clear of this and stock in high quality and original products only to save your business from any negative impacts.

Innovations in the Backpack Market

The rise in innovation in backpack designs, materials, and others has been a point of attraction for many individuals.

An industry report reveals that some latest innovations have led to the invention of smart bags that have:

Interior Lights
Wireless Chargers
Power Banks
Solar Chargers
Rear Cameras
Lost Item Reminders
Real-time Tracking Tools
Remote Theft and Opening Alarms
Wi-Fi
Bluetooth Speakers
NFC Tags

And other tech-enabled and sustainable innovations that are beneficial for the buyers.

Having backpacks with these latest innovations in your offerings will keep your business up-to-date with the latest trends and innovations in the industry, helping you to improve your overall performance in the market.

Top Performing Companies

Some companies are customer favorites and are in high demand.

Stocking up products from these brands will help you meet the market demand and increase your sales ultimately.

Extensive research reports that the top 10 manufacturers in the backpack market are:

Puma
Reebok
Fastrack
Toshiba Corporation
The North Face
Nike Inc.
Swiss Gear
Deuter
Samsonite International S.A.
Polestar

Therefore, including the backpacks manufactured by these brands will yield positive outcomes for your business.

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